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QR Design Options

Make your QR codes match your brand with custom colors, logos, and styles.

Color Customization​

Foreground Color​

Change the color of the QR code modules:

  1. Click QR Code on your tag
  2. Click Customize
  3. Select Foreground Color
  4. Choose from palette or enter hex code

Best practices:

  • Use dark colors for best scanning
  • Avoid light colors (yellow, light gray)
  • Ensure contrast with background

Background Color​

Change the background:

  1. Click Customize
  2. Select Background Color
  3. Choose your color

Options:

  • Solid color
  • Transparent (PNG/SVG only)
  • White (default, most reliable)

Gradient (Pro)​

Apply gradients to the QR code:

  1. Click Customize → Gradient
  2. Choose gradient type:
    • Linear
    • Radial
  3. Set start and end colors
  4. Adjust angle/position
warning

Gradients may reduce scanning reliability. Always test!

Logo Insertion​

  1. Click Customize → Add Logo
  2. Upload your logo image
  3. Adjust size (10-30% of QR code)
  4. Position (center is default)

Logo Requirements​

  • Format: PNG, SVG, or JPEG
  • Size: Square works best
  • Maximum coverage: 30% of QR code
  • Background: Transparent or matching

Logo Best Practices​

  • Use simplified/icon version of logo
  • Ensure sufficient contrast
  • Keep it small (15-20% recommended)
  • Test scanning after adding

Pattern Styles​

Module Shape​

Change the look of individual modules:

  • Square - Classic, highest compatibility
  • Rounded - Soft corners
  • Dots - Circular modules
  • Diamond - 45° rotated squares

Eye Style​

Customize the three corner patterns:

  • Square - Classic look
  • Rounded - Softer appearance
  • Circle - Modern style
  • Leaf - Organic feel

Inner Eye​

Customize the center of corner patterns separately for unique looks.

Frame Options​

Add Frame​

Put a border around your QR code:

  1. Click Customize → Add Frame
  2. Choose frame style:
    • Simple border
    • Rounded corners
    • Decorative frame
  3. Set frame color
  4. Add optional text

Frame Text​

Add text above or below the code:

  • Top text: "SCAN ME"
  • Bottom text: Your URL or brand name

Configure:

  • Font size
  • Font family
  • Text color

Templates​

Pre-built Designs​

Quick start with templates:

  • Classic - Black on white
  • Modern - Rounded corners, gray tones
  • Bold - Thick modules, high contrast
  • Branded - Logo-ready with frame

Save Custom Template​

Save your design for reuse:

  1. Customize your QR code
  2. Click Save as Template
  3. Name your template
  4. Apply to other tags

Design Preview​

Live Preview​

See changes in real-time as you customize.

Test Scan​

  1. Point your phone at the preview
  2. Verify it scans correctly
  3. Test before downloading

Multiple Devices​

Test on:

  • iPhone camera
  • Android camera
  • Third-party scanner apps

Design Guidelines​

Scanning Reliability​

To ensure your QR codes scan properly:

ElementSafe ChoiceRisky Choice
ColorsDark on lightLight on dark
Logo size< 20%> 30%
PatternSquareComplex shapes
ContrastHighLow

Brand Consistency​

  • Match brand colors where possible
  • Use official logo files
  • Maintain consistent style across tags

Size Considerations​

Complex designs need larger print sizes:

  • Simple design: 2cm minimum
  • With logo: 3cm minimum
  • Decorative: 4cm minimum

Exporting Designs​

High-Quality Export​

For professional printing:

  1. Customize your design
  2. Download as SVG
  3. Unlimited scaling without quality loss

Web Use​

For digital displays:

  1. Download as PNG
  2. Choose appropriate size
  3. Consider transparent background

Batch Apply​

Apply design to multiple tags:

  1. Create your design
  2. Save as template
  3. Select multiple tags
  4. Apply template to all

Reset Design​

Start over with default:

  1. Click Customize
  2. Click Reset to Default
  3. Returns to standard black/white

Troubleshooting​

Won't Scan After Customization​

  1. Reduce logo size
  2. Increase contrast
  3. Simplify pattern
  4. Return to square modules
  5. Test at larger size

Colors Look Different When Printed​

  1. Use CMYK-safe colors
  2. Test print before bulk
  3. Adjust for printer capabilities

Logo Appears Blurry​

  1. Use higher resolution image
  2. Upload SVG format
  3. Reduce logo size
  4. Check original file quality

Pro Features​

Advanced Customization (Pro)​

  • Gradients
  • Custom patterns
  • Premium templates
  • Batch design application

Design API (Pro)​

Generate custom QR codes via API:

curl -X POST https://api.tagd-ai.com/v1/tags/{id}/qr \
  -H "Authorization: Bearer YOUR_API_KEY" \
  -d '{
    "foreground": "#1a1a2e",
    "background": "#eee",
    "pattern": "rounded",
    "logo_url": "https://example.com/logo.png"
  }'

Next Steps​